Design Consulting, Art Direction, + Visual Art by Jen Shepard
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Rosemary Rose

Rosemary Rose Finery

Role: Creative and Design Director

I created the logo and complete branding package for Rosemary Rose Finery, a jewelry and home goods shop run by jewelry designer, Jessica DeCarlo. Jessica’s style is vintage, quirky and earthy. She already had an existing loose design of the jewel element, so I expanded from there- updating her typography and color palette and turning the jewel illustration into a more elegant refined element.

 
 

Brand color pallette

Branding and illustration elements